Career in Advertising
Advertising is the means of informing as well as influencing the general public to buy products
or services through visual or oral messages. A product or service is advertised to create
awareness in the minds of potential buyers. Some of the commonly used media for advertising
are T.V., radio, websites, newspapers, magazines, bill-boards, hoardings etc. As a result of
economic liberalization and the changing social trends advertising industry has shown rapid
growth in the last decade. Advertising is one of the aspects of mass communication. Advertising
is actually brand-building through effective communication and is essentially a service industry.
It helps to create demand, promote marketing system and boost economic growth. Thus
advertising forms the basis of marketing.
Courses Course Name Duration Eligibility
BA Integrated Courses 3 Yrs 10+2 With Any Stream
Diploma/PG Diploma 1-2 years Any Graduation
Personality Traits
1) Ability to translate ideas into a visual format
2) Insight into the interests of people from all walks of life.
3) Mental and physical toughness to be able to withstand high pressure and criticism
4) Ability to work as part of team.
5) An analytical and logical brain.
Employment Avenues
Career opportunities in advertising include placements in following:
Advertising Agencies
Market Research agencies and companies
Advertising sections of radio and television
Advertising sections of newspapers, Journals and Magazines
Advertising departments in private and public sector companies
Free lancer
Pay Package
1. Rs. 1,00,000- 2,00,000 Per Year./(Diploma in Advert)
Admission Process
No Entrance Exam
List Of Institutions
1. Nizam College, Gunfoundry, Hyderabad.
2. Government College for Women, Begumpet, Hyderabad.
3. Loyola Academy College, Alwal, Secunderabad.
4. Kakatiya University, Vidyaranyapuri, Warangal
or services through visual or oral messages. A product or service is advertised to create
awareness in the minds of potential buyers. Some of the commonly used media for advertising
are T.V., radio, websites, newspapers, magazines, bill-boards, hoardings etc. As a result of
economic liberalization and the changing social trends advertising industry has shown rapid
growth in the last decade. Advertising is one of the aspects of mass communication. Advertising
is actually brand-building through effective communication and is essentially a service industry.
It helps to create demand, promote marketing system and boost economic growth. Thus
advertising forms the basis of marketing.
Courses Course Name Duration Eligibility
BA Integrated Courses 3 Yrs 10+2 With Any Stream
Diploma/PG Diploma 1-2 years Any Graduation
Personality Traits
1) Ability to translate ideas into a visual format
2) Insight into the interests of people from all walks of life.
3) Mental and physical toughness to be able to withstand high pressure and criticism
4) Ability to work as part of team.
5) An analytical and logical brain.
Employment Avenues
Career opportunities in advertising include placements in following:
Advertising Agencies
Market Research agencies and companies
Advertising sections of radio and television
Advertising sections of newspapers, Journals and Magazines
Advertising departments in private and public sector companies
Free lancer
Pay Package
1. Rs. 1,00,000- 2,00,000 Per Year./(Diploma in Advert)
Admission Process
No Entrance Exam
List Of Institutions
1. Nizam College, Gunfoundry, Hyderabad.
2. Government College for Women, Begumpet, Hyderabad.
3. Loyola Academy College, Alwal, Secunderabad.
4. Kakatiya University, Vidyaranyapuri, Warangal
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